About Little Brain Crew

What is Little Brain Crew?

Little Brain Crew makes short cartoon explainers and plain-language guides for parents of kids aged 4 to 17 in the United States. Meltdowns, bad sleep, “I’m bored,” the 5 p.m. hangry explosion, a teen who stopped talking: it can look like a dozen different problems. Often it is the same few brain messengers, hormones and brain parts, plus a handful of habits getting in their way.

We turn that science into a cartoon crew, so you can see what is going on and know what to try tonight. Habits only: sleep, daylight, food, movement, play, closeness and smarter screen time.

Why characters?

A paragraph about the amygdala is easy to forget. Migo, the smoke detector that yells “danger!” before the thinking part of the brain can speak, is not. Characters give you and your kid a shared language for hard moments, and a shared language makes it easier to stay calm and kind.

Every character is a metaphor for what a body does. Dopa, Sero, Corti and the rest are never a measurement of your kid, and we never say your child has “low” or “high” levels of anything. They are a picture of how the body works, not a test result.

• Messengers and hormones, like Dopa (dopamine), Sero (serotonin), Corti (cortisol) and Mela (melatonin).
• Brain parts, like Migo (the amygdala) and Fronti (the prefrontal cortex).
• Habits that get in the way, like Bedi (phone in bed), Lupi (autoplay) and Kafi (caffeine). Our villains are always a habit or a thing, never a person, a food or a body.
• Age stages, from Whyzi (3 to 6) to Seki (14 to 17).

What we are not

We are not a medical service, and this is not medical care. We don’t diagnose, and we don’t promise results. We don’t sell, recommend or explain supplements, medicine or dosing. If something about your child’s health, sleep, mood or behavior worries you, call your pediatrician first.

We are also not a rulebook. Every kid has their own pace, and ranges and ages on our pages overlap on purpose.

How we make our pages

Our team writes each page and checks it against the sources listed at its bottom. We use pediatric and public-health guidelines and published research, and we keep every claim no bigger than the study behind it. Our editorial policy explains the rules in detail, and our sources page lists every source we use.

How to reach us

Questions, corrections or ideas for the next crew member? Our contact email and company details will be published here before launch.